Brand voice
The studio matches your tone, vocabulary, and cadence. You teach it once — here's how.
Why brand voice matters
A draft without a voice sounds like a draft from anyone. A draft with your voice sounds like you on a good day — your sentence length, your vocabulary, your signature moves. Five minutes spent teaching the studio your voice makes every future draft better.
Option A — answer the questionnaire
The fastest path. A short series of questions covers tone (warm, direct, playful), formality, audience, and phrases to favor or avoid. Concrete answers beat vague ones: “skeptical and practical, never breathless” works better than “professional.”
Screenshot coming soon
Brand voice questionnaire showing tone, formality, and audience questions
Option B — upload a style guide
If you already have a written style guide, upload it as a PDF or plain text file. The analyzer extracts tone descriptors, preferred and forbidden terms, formality level, and audience notes into your brand voice prompt. You can edit the result afterward.
Upload from Settings → Brand voice → Upload style guide.
Test your voice
The brand voice tester lets you paste any topic and see what the studio would draft in your voice. Run a few samples before you approve any real drafts — if the tone is off, tweak the prompt until sample drafts sound right. The tester lives at Settings → Brand voice.
Screenshot coming soon
Brand voice tester with a sample topic input and a generated draft response
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